Despite being an older digital strategy, email marketing continues to be a cost-effective and efficient way to target new customers as well as nurture current ones.
At KPI Convert, our strategy includes developing and managing email marketing campaigns that not only reinforce the brand but aim to generate qualified traffic, leads and sales.
We do this by providing a true end to end email marketing offering, including everything from initial strategy to content development, template design and campaign management. With each email marketing campaign, KPI Convert focuses on targeting the right people, with the right message and the right call to action. We help our clients think through list segmentation and create personalized emails that cater to all types of email lists, whether they are raw contacts or current clients and customers that need a high touch.
List Management and Segmentation
Email List Scrubbing and Qualification
Email Content Creation
Email Template Design and Development
Concept Campaigns and Promotions
Email Blast Management
Drip Campaign Management
Reporting and Analytics
Third-Party Expertise (MailChimp, Constant Contact, etc.)
CRM and Software Integration
General Email Marketing Consulting
ZipLine tapped KPI Convert to help them build and manage digital marketing programs aimed at helping their clients loyalty programs. We have worked diligently with ZipLine to build various websites, email templates, landing pages and other web assets that are focused on increasing awareness and generating conversions.
How can we help your business?